Bo-Hawg® lives in a strange space.

It was the name of a failed fishing venture my Pops started in the 1980s. The business didn’t hit, but he grew attached to the Pig Fish. He spent the next four decades finding new lives for it, from seafood catering to merch.

A year after he died, I brought it back. He wanted Bo-Hawg® to be seen. I wanted him to be known.

The merch gives the Pig Fish the life my Pops always wanted for it. The stories make sure more than the logo survives.

Some things are too good to disappear.

Read Our Story

Bo-Hawg® lives in a strange space.

It is the namesake of a failed, fishing venture he started in the 1980s. The business didn't hit, but he grew attached to the Pig Fish. He spent the next four decades finding new lives for it, from seafood catering to merch.

A year after he died, I brought it back. He wanted the Pig Fish to be seen. I wanted him to be known.

The merch gives Bo-Hawg® the life my Pops always wanted for it. The stories make sure more than the logo survives.

That started with him, but it doesn’t end with him. I know I’m not the only person trying to hold onto someone, somewhere or some part of life that mattered.

Some things are too good to disappear.

Read Our Story

Fast Track Merch

New-ish Tales

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  • From the Beginning: Gratitude for the First Handful

    From the Beginning: Gratitude for the First Han...

    Greenberry Taylor

    Before the numbers and designs and details, there was me missing my Pops; simply trying to build something in his honor. The first handful who believed in Bo-Hawg® helped carry...

    From the Beginning: Gratitude for the First Han...

    Greenberry Taylor

    Before the numbers and designs and details, there was me missing my Pops; simply trying to build something in his honor. The first handful who believed in Bo-Hawg® helped carry...

  • Fryin’ Up Good Vibes: Bo-Hawg® x Evermore at Moe’s BBQ

    Fryin’ Up Good Vibes: Bo-Hawg® x Evermore at Mo...

    Greenberry Taylor

    Frying fish isn’t just something we do. It’s something my brother and I grew up doing with our dad. It’s part of our story, and bringing that tradition back to...

    Fryin’ Up Good Vibes: Bo-Hawg® x Evermore at Mo...

    Greenberry Taylor

    Frying fish isn’t just something we do. It’s something my brother and I grew up doing with our dad. It’s part of our story, and bringing that tradition back to...

  • The Maniac’s Goofy Grape

    The Maniac’s Goofy Grape

    Greenberry Taylor

    The look on his face was nothing but sadness. I could make out the shape of the car and its enormous height, but the color… the color was off. I...

    The Maniac’s Goofy Grape

    Greenberry Taylor

    The look on his face was nothing but sadness. I could make out the shape of the car and its enormous height, but the color… the color was off. I...

  • The Stopper Knot

    The Stopper Knot

    Greenberry Taylor

    After a life-changing injury, a rock climber finds his way back to what he loves while discovering new meaning in life’s small moments

    The Stopper Knot

    Greenberry Taylor

    After a life-changing injury, a rock climber finds his way back to what he loves while discovering new meaning in life’s small moments

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